Post by kmstfatema on Mar 10, 2024 14:27:58 GMT 10
“Customer is King” is an age-old mantra that accentuates the importance of customers (and potential customers) in every business. Today we can say that it is more true than in the past and we could say that "Customer is God" (the corresponding Japanese proverb says that the customer is God, in Japanese "okyakusama wa kamisama desu") how far is the corporate effort to prevent its needs, in a world, the current one, where "business to business" evolves towards the post-industrial humanism of "business to human". We are witnessing an inevitable and increasingly evident shift in B2B sales .
New purchasing behaviors are being consolidated Germany Telegram Number Data which are changing the way in which companies and salespeople come into contact with customers. Roles are changing: now in B2B sales representatives no longer have full control over purchasing decisions in all phases, but only in some. Sellers in the negotiation phase no longer have the same decision-making and persuasive power they once did. With the advent of the internet, customers are increasingly informed and prepared before making any type of purchase . The ever-increasing accessibility to information and feedback from other users certainly makes them more involved and decisive, and this involves a totally new treatment and way of behaving.
In this sense, companies, especially in B2B, are increasingly aiming for a customer-centric business , because in this new phase we are experiencing he is the absolute protagonist . The key to exponentially increasing your sales is precisely how you build relationships with your buyers. In this new era, in fact, B2B is moving more and more towards what is called Business To Human (B2H), an approach based on absolute knowledge of what your market is and what your customers need, because Every buyer is unique and needs different treatment .
New purchasing behaviors are being consolidated Germany Telegram Number Data which are changing the way in which companies and salespeople come into contact with customers. Roles are changing: now in B2B sales representatives no longer have full control over purchasing decisions in all phases, but only in some. Sellers in the negotiation phase no longer have the same decision-making and persuasive power they once did. With the advent of the internet, customers are increasingly informed and prepared before making any type of purchase . The ever-increasing accessibility to information and feedback from other users certainly makes them more involved and decisive, and this involves a totally new treatment and way of behaving.
In this sense, companies, especially in B2B, are increasingly aiming for a customer-centric business , because in this new phase we are experiencing he is the absolute protagonist . The key to exponentially increasing your sales is precisely how you build relationships with your buyers. In this new era, in fact, B2B is moving more and more towards what is called Business To Human (B2H), an approach based on absolute knowledge of what your market is and what your customers need, because Every buyer is unique and needs different treatment .